AMBA – International Congress for Financial Marketing

Event : September 21, 2015

This year, Technisys is one of the main sponsors at the 31st International Congress for Financial Marketing, a discussion forum hosted by the Argentine Bank Marketing Association (AMBA). The congress takes place on September 21st and 22nd in Buenos Aires and it brings together key players in the financial sector to examine the latest trends in banking from a marketing standpoint.
German Pugliese Bassi, co-founder, CMO and Alliances at Technisys, will lecture on “The ideal bank for Millennials”.

Agenda:

Tuesday, September 22nd
2:30 PM The Ideal Bank for Millennials | German Pugliese Bassi, co-founder, CMO and Alliances at Technisys

A recent study revealed that 71% of Millennials would rather go to the dentist that visiting a bank. Learn how financial institutions can attract and engage with this new type of customer by providing more innovative and interactive services.